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Meet Derek Cumings and Rick Scarpello, the visionaries behind incredibles chocolate bars and the driving force of Medically Correct.  These cannabis confectionery pioneers didn’t just enter the edibles game... they redefined it.  With ingenuity, grit, and an unrelenting commitment to quality, they turned a passion project into a nationwide phenomenon.
 

The Creative Spark 

Derek, an extraction innovator, kicked off this journey with a personal mission.  As a medical cannabis patient and former dispensary owner in Colorado’s early days, he saw the potential for precision in every bite.  It started in Windsor, Colorado, where Derek crafted his first bars in tiny batches of less than ten, with his little sister as his trusted assistant.  When his hometown foolishly banned cannabis, Derek didn’t quit.  He teamed up with Rick, swapping their perishable baked goods for shelf-stable THC chocolate bars.  His knack for consistent dosing and crave-worthy recipes became the new creative heartbeat of the company.
 

The Business Backbone 

Rick, a food industry heavyweight and serial entrepreneur, brought the business brilliance to match.  Before cannabis called, Rick helped build Udi’s into a bakery juggernaut.  But a poignant moment changed his path: seeing cannabis cookies soothe a friend’s grandmother.  As Medically Correct’s CEO, Rick professionalized the industry.  He introduced THC labeling, potency testing, and nutritional clarity when the market was still finding its feet, growing an empire rooted in integrity and patient-first values.
 

From Pioneers to Powerhouse 

What began as a small operation skyrocketed during the legalization boom, hitting nearly $15 million in annual sales at their peak.  They dominated dispensary shelves and set the standard early as Colorado’s market leaders. 
 

When the pandemic brought challenges and original partners decided to step away, Derek and Rick pressed on, undeterred.  Their resilience has paid off.  Now, they are charging into the future with bold new products from Nové, celebrating 15 years of incredibles in Colorado, and are extremely excited to present the newly launched Funnzees™.  From humble beginnings to national powerhouses, Derek and Rick have turned adversity into triumph, proving their legacy is just as incredible as their creations.